Vans, the original action sports footwear and apparel brand, has announced a vibrant collaboration with Wasted Talent, Europe’s leading surf and skate media platform and boutique. The partnership includes two signature shoes, a wetsuit boot, and a limited range of premium apparel, celebrating the spirit of collaboration and European heritage.
About Wasted Talent
Founded in 2016 by a group of aperitivo enthusiasts with a love for surfing, Wasted Talent has grown from a small-scale print magazine into Europe’s leading surf and skate media company. With a retail store and café in Hossegor, France, Wasted Talent has become a cultural beacon for the European surf scene.
The Vans x Wasted Talent collection features a fresh take on the classic Sk8-Hi and Slip-On shoes, constructed with an eye for detail and quality:
- Sk8-Hi: Made from light canvas, the Sk8-Hi features a luxe 3D embroidery of Wasted Talent’s logo and a tonal subtle brand emboss on the midsole.
- Slip-On: The classic Vans Slip-On in Blanc de Blanc comes with a rubber toe cap for maximum skateability and an embroidered logo.
The collaboration also includes a wetsuit boot, an off-white t-shirt with a tonal logo patch and Checkerboard print, a black tonal hoodie, and blanc de blanc socks.
A Playful Nod to the Dolce Vita
With a campaign shot in Lake Como, Italy, the collaboration is an elevated partnership that Vans is proud to be a part of. The collection is a playful nod to the Dolce Vita of years past, reflecting a blend of style, culture, and creativity.
The Vans x Wasted Talent limited capsule is available from August 10th at Vans.eu, instore at Wasted Talent, via wastedtalentboutique.com, and a selection of special retailers across Europe.
The collaboration between Vans and Wasted Talent is a celebration of creativity, heritage, and the subcultures that both brands inhabit and identify with. By merging Wasted Talent’s unique perspective with Vans’ iconic styles, this collection offers a fresh and captivating take on classic designs.
For those looking to step into something different and embrace the spirit of collaboration, the Vans x Wasted Talent collection is a must-have.
Source: Vans EU