Tim Cook, the chief executive officer of Apple Inc, mentioned that the new purple color is meant to be a greeting and a welcome and for the Spring season that is around the corner.
The new color is also meant to bring out the flat aluminum edges of the iPhone 12 designs which match perfectly to the glossy back cover of the new design.
As expected from Apple’s newest phone lineup, the Purple iPhone 12 and the iPhone 12 mini offers plenty of extraordinary features and specifications.
Both models feature 5G connectivity, A14 Bionic which is the fastest chip in a smartphone to date, and an edge-to-edge OLED display with support for HDR.
The flat-sided phone design comes with Apple’s newest ceramic shield which is claimed to offer four-time better drop performance and durability.
The body of the Purple iPhone 12 and iPhone also has the same IP68 as the already existing iPhone 12 and iPhone 12 mini. It is water-resistant, dust resistant, and supports MagSafe wireless charging as well as other accessories.
The Purple iPhone 12 and iPhone 12 mini run on the same iOS 14.5 software which brings major upgrades to the Home Screen with redesigned widgets and app library.
Both phones have the same dual-camera system that supports night mode with 27% more lights than other camera existed on smartphones.
When it comes to the display, the iPhone 12 has a 6.1″ super retina XDR display, while the iPhone mini has the same display only in a smaller size of 5.4″.
The purple iPhone 12 and iPhone 12 mini come in 64GB, 128GB, and 256GB storage capacity. However, the RAM size of the phones has yet to be released.
While there is no official statement of the battery life yet, Apple lists that the iPhone 12 and iPhone 12 mini will have 15 hours of video playback.
Price & Availability
The purple iPhone goes on Presale April 23rd and will be available for purchase on April 30th. Prices will start at $829 for the iPhone 12 and $729 for the iPhone mini.
You can also get a carrier discount if you activate the phone upon purchase, With a carrier discount, the iPhone 12 will be priced around $799 while the iPhone mini starts at $699.